Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to Vox.com, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.
Behold, the André Leon Talley imprint on Zappos Couture, the lesser known line from hometown Website Zappos. On Wednesday, the new Zappos Couture redesign was revealed to the world with Talley as artistic director.
Eleven months after leaving Vogue, Talley tells the New York Times that, "I took the job because I felt that this was a new experiment that I needed to have going toward the future because digital and online is so important in today's world."
New features include book recommendations, the Dude of the Month with Marc Jacobs up first and commentary on apparel and celebrities. His fashion muse this month, complete with video? Amy Adams and her wrap dresses.
The Talley get helps Zappos Couture finally putting itself on the fashion map. The site launched in 2004, and with the Talley wattage, hopes to attract new designers and brands to the online-only site. Newcomers since his December arrival include jewelry and handbags from Oscar de la Renta, although the site only features his perfumes currently.
Despite this new collaboration, Talley still hasn't purchased one piece of fashion from the site.
· A Vogue Alum Dives Into Digital With Zappos [NYT]
· André Leon Talley Gives Zappos Couture a Fashionable Bump [Racked Vegas]
· Zappos Couture [Official Site]
· All Zappos Coverage [Racked Vegas]